Social Media Intern

Kendra Scott

2018

Kendra Scott is a billion-dollar jewelry company based in Austin, Texas. With over 92 retail stores across the country and availability in major department stores like Neiman Marcus and Nordstrom, this brand has grown rapidly since it’s first store opening in 2010.

Social Copy

The objective of the copy I created for Kendra Scott was to convey the lightness and luxury that the brand embodies. The core values of family, fashion and philanthropy are showcased while ensuring that the down-to-earth nature of the brand is never forgotten.

Content Creation & Styling

This instagram campaign was a day to night segment we did to encourage our target that despite the fact that most of the pieces were statement, they still held versatility. The campaign was a collaborative effort from the marketing team with creative direction, styling and modeling from myself.